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Media and communications experts say when brands try to please everyone, they vex everyone. Authenticity is key. Instead, identify your customer and cater to that audience.

In the book 鈥淭he Wild and the Wicked,鈥� philosophy professor Benjamin Hale argues that because people have the unique capacity to care for the environment, they have a moral obligation to do so.

Just north of Nederland, about 26 miles from Boulder, is 欧美口爆视频 Boulder鈥檚 Mountain Research Station. It is the university鈥檚 highest research facility and is home to some of the world鈥檚 longest-running alpine research on everything from how trees respond to increasing 欧美口爆视频 to charismatic little pikas and more.

The Laboratory for Atmospheric and Space Physics, the largest research institute at 欧美口爆视频 Boulder, is initiating an artist-in-residence program that will help connect STEM professionals, Front Range artists, K-12 students and the local community.

The new mini-satellite, called MANTIS, will be designed and built by the Laboratory for Atmospheric and Space Physics. It borrows its name from the mantis shrimp, an undersea creature with famously powerful eyesight.

Pressure campaigns targeting major brands like Target and Bud Light are testing companies鈥� commitment to supporting the LGBTQ+ community. Smart organizations should double down, Sabrina Volpone explains in this Q&A.

A new study exploring digital currency offerings in sub-Saharan Africa shows that as poverty gets more pervasive, a business model created to serve the poor breaks down.

As Earth鈥檚 atmosphere continues to warm, biodiversity in the global ocean is increasingly at risk. In this Q&A with Cassandra Brooks, we explain the importance of protecting the Southern Ocean in particular as the world races to conserve biodiversity across the globe.

An ancient, virus-like protein best known for its essential role in placental development may, when over-expressed, fuel ALS鈥攁ka Lou Gehrig's disease鈥攁nd other neurodegenerative diseases, according to new research. The discovery opens the door to a new class of potential treatments.

A paper recently submitted to Nature Scientific Reports explores a scenario in which a 100%-electrified fleet of vehicles must attend to both ride requests submitted by customers and charging requests sent by a utility company during a period of high renewable energy generation.